Facebook Stock $260 Price Target? Facebook Stock Long Term Analysis📈

Facebook Stock $260 Price Target? Facebook Stock Long Term Analysis “We had a good quarter and a strong end to the year as our community and business continue to grow,” said Mark Zuckerberg, Facebook founder and CEO. “We remain focused on building services that help people stay connected to those they care about.”
Fourth Quarter and Full Year 2019 Operational and Other Financial Highlights
Facebook daily active users (DAUs) – DAUs were 1.66 billion on average for December 2019, an
increase of 9% year-over-year.
Facebook monthly active users (MAUs) – MAUs were 2.50 billion as of December 31, 2019, an increase of 8% year-over-year.
Family daily active people (DAP) – DAP was 2.26 billion on average for December 2019, an increase of 11% year-over-year.
Family monthly active people (MAP) – MAP was 2.89 billion as of December 31, 2019, an increase of 9% year-over-year.
Capital expenditures – Capital expenditures, including principal payments on finance leases, were $4.24 billion and $15.65 billion for the fourth quarter and full year 2019, respectively.
Cash and cash equivalents and marketable securities – Cash and cash equivalents and marketable securities were $54.86 billion as of December 31, 2019.
Headcount – Headcount was 44,942 as of December 31, 2019, an increase of 26% year-over-year.
Our Family metrics represent our estimates of the underlying number of unique people using one or more of Facebook, Instagram, Messenger, and/or WhatsApp (collectively, our “Family” of products). We define a DAP as a registered and logged-in user of one or more Family products who visited at least one of these products through a mobile device application or using a web or mobile browser on a given day. We define a MAP as a registered and logged-in user of one or more Family products who visited at least one of these products through a mobile device application or using a web or mobile browser in the last 30 days as of the date of measurement.
We believe Facebook’s virtual ownership of the social graph, strong competitive moat, and focus on the user experience position it to become an enduring blue- chip company built for the long term. Facebook is in rarefied air across the combination of scale, growth, and profitability, as the company’s massive reach and engagement continue to drive network effects, and its targeting abilities provide significant value to advertisers. We believe it is still early in the development of Facebook’s ad platform, including an ongoing improvement in ad targetability and measurement as well as a shift toward ads with higher- quality formats, which we believe will become increasingly valuable to advertisers.
Despite rising ~35% over the past twelve months, I still believe investors are vastly undervaluing Facebook’s massive growth potential as well as the built-in moat it has from owning some of the world’s most popular applications. We knew that Facebook would see significant expense growth this year, as the company strives to move past a string of privacy scandals that rocked its reputation in 2019. Long-term, however, Facebook’s scale will allow it to drive operating efficiencies and return to the double-digit profit growth it’s used to, thanks to wide net of product initiatives (from Facebook Marketplace to workplace apps) that can diversify Facebook beyond its mainstay of advertising revenue.

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